AnswerCore centralizes your media contacts, the drafting and distribution of your press releases, and coverage tracking. Built for PR agencies and communications teams.
The key features of AnswerCore, designed to be useful from day one.
A categorized, up-to-date press contact database, segmentable by beat, outlet and region.
Draft, approve and format your releases in a collaborative space dedicated to each client.
Send your releases to the right journalists at the right time, with open and pickup tracking.
Measure your results: mentions, articles, estimated reach — consolidated per campaign.
Each client or brand gets its own separate space: contacts, campaigns and history.
Consent and unsubscribe management built in, with CASL-ready workflows.
AnswerCore adapts to your organization, whatever its size.
Manage all your clients in separate spaces, each with its own media lists, campaigns and history.
Run your brand's visibility in-house: releases, media relations and coverage in one place.
A complete professional tool, without the complexity or infrastructure of a large agency.
Three steps to get up and running with AnswerCore.
Import your contacts or rely on the maintained journalist & media database.
Prepare your release in the collaborative space, then send it to the right contacts in a few clicks.
Opens, pickups, articles: track the real impact of every campaign and share it with your clients.
What AnswerCore implements for your obligations in Canada.
AnswerCore